You Can Buy Sex Toys at Ulta Beauty Now

On your mark, get set, and get off, because Ulta Beauty finally sells sexual wellness products. As of September 4, the retailer’s Wellness Shop has virtually expanded to include an Intimate Wellness category that’s pretty impressive, thanks to its array of buzzy vibrators, silky self lubricants, and more mood-enhancing accessories.

Right now, you can rack up your Ultamate Rewards points while shopping for sex-enhancing brands like Smile Makers, Crave, and Unbound all at once — pretty sweet, right? Currently, the beauty retailer’s online Intimate Wellness shop is stocked with some of the very best these pleasure-focused brands have to offer, including rumbly devices that hit every spot the way you like it and handfuls of lubes formulated for use with your toys, a partner, or however else you want to play.

There are quite a few products under Ulta Beauty’s sexual wellness belt for your perusing pleasure, but in case you need some guidance, we’ve got you covered. Below, take a look at a few of the very best that Ulta Beauty’s online shop has to offer you and your sex life:

Crave Vesper Vibrator Necklace

Smile Makers The Firefighter

Wldkat Pleasure Serum

The Crave Vesper Necklace may look like your average necklace to the ordinary eye, but with the click of a button, it becomes a powerful external vibrator. This wearable sex accessory feels as great as it looks, all due to its slender, stainless steel body, four vibration speeds, and two pattern settings.

When you’re feeling too hot to handle, grab Smile Makers’ The Firefighter to cool your sexual flame. This steamy silicone vibrator has a unique flame shape for precise clitoral and labia stimulation. This rumbly battery-powered vibe also features four speeds and two pulsation modes to test out. 

Yes, Wldkat is known for its skin-care products, but that doesn’t mean you should be sleeping on the brand’s Pleasure Serum. This water-based lubricant is spiked with moisturizing aloe vera to condition skin without a sticky, tacky feel afterward.  

Vush Feelin’ Myself Intimate Gel

Womaness Gold Vibes Bullet Vibrator

Unbound Bender Flexible Vibrator

Slip and slide all night long with Vush’s water-based Feelin’ Myself Intimate Gel. This slippery, no-frills lube can be used for just about any sexual scenario since it’s silicone-free, so feel free to get creative with your partner, toys, or simply yourself.